Description
Lara, please introduce yourself to our audience. What inspired you to pursue a career in marketing, and how did you get your start in the field?
I started out my career as a writer. But I grew to love marketing for its delightfully complicated blend of art and science. I’ve worked in a variety of industries from travel to healthcare to tech, but one constant area of interest to me has always been storytelling, and how to best create original experiences for people, whether they are your customer, your market, or just the person sitting next to you at a dinner party.
Could you provide an overview of SurveyMonkey and elaborate on your role as senior director of brand strategy?
SurveyMonkey is a global leader in online surveys and forms. We empower people with the insights they need to make decisions with speed and confidence. Our vision is to raise the bar for human experiences by amplifying individual voices, and our mission is to power the curious so they can shape what’s next. Our fast, intuitive feedback management platform connects millions of users worldwide with real-time AI-powered insights that drive meaningful decisions. We provide answers to more than 20 million questions every day, helping people, teams, and organizations turn insights into action, attract new audiences, inspire customers, create advocates, and extend their competitive advantage.
Read Full Interview Here :- https://www.martechcube.com/martech-interview-with-lara-belonogoff/
Visit Our Website:- https://www.martechcube.com
Reviews
To write a review, you must login first.
From the Same Seller
Ultimate Guide to Omnichannel Marketing for B2B Success
Maximizing Growth: The Role of Fractional CMOs in the MarTech Ecosystem
MarTech Interview with Jana Jakovljevic, Senior Vice President for Partnerships at Cognitiv
MarTech Interview with Ed Davis, International Client Relationships, BBN International